KeyInvest announced as a finalist for the Financial Standard’s prestigious MAX Awards

29 Apr 2024
Article by: KeyInvest

We’re pleased to share that our new website has been listed as a finalist for the Financial Standard’s MAX Awards Website of the Year category.

Now in its 30th year running, the MAX Awards recognise industry excellence in marketing, advertising, and sales in financial services. 

The Website of the Year category looks for the website that delivers the most outstanding innovation, content, interactivity, and whose design results in valuable user experience and captures the greatest return on investment. 

Head of Brand, Marketing and Sales Strategy, Adrian Elston says the nomination attests to KeyInvest’s commitment to providing the best-in-class experiences.  

“We’re very proud to be finalists. A lot of thought, care and hard work has gone into it,” he says.  

“We set out to create a website that’s responsive, attractive and easy to navigate for anyone, whether they’re an experienced financial adviser or completely new to investing.” 

This nomination comes after we launched our new website in late February 2024 to provide a better user experience for our members.  

Key features of the sleek new website include: 

  • Intuitive navigation for easy browsing. 
  • Detailed information about products and use cases. 
  • Lightning-fast page load times. 
  • Seamless contact options to connect with our team. 

The design is intended to offer a refreshing more modern look in comparison to its predecessor, with a thoughtful layout that reduces the cognitive load on readers.  

KeyInvest believes this website reflects its commitment to innovation, client satisfaction, and delivering excellence in the financial space. 

Voting for the MAX Awards close Friday May 3. You can submit your votes at